14 March 2026

Are you ready for the ultimate seaside escape? We are absolutely thrilled to support this continued campaign celebrating everything that makes Bournemouth, Christchurch, and Poole the premier coastal getaway in the UK. Launched to coincide with English Tourism Week, the "Check In. Chill Out." initiative's new video is your perfect excuse to pack your bags and head to the beach.

Spearheaded by the dedicated hoteliers of the BH Area Hospitality Association, this wonderful campaign is an open invitation to experience the very best of our shores. Whether you are planning an action packed family adventure, a romantic weekend, or a peaceful retreat to recharge your batteries, our welcoming destination truly offers something special for all ages.

Rosie Radwell, Chair of the BH Area Hospitality Association, perfectly captures the spirit of the campaign. She explains that this is a fantastic opportunity to showcase the incredible experiences available across our towns. Our local hoteliers are incredibly proud to welcome guests, helping you unwind and make the absolute most of your staycation.

There is always a reason to stay a little longer on our coast. We are proudly home to seven miles of award winning golden sand, a vibrant food and drink scene, and a brilliant events calendar that runs all year long. To bring this to life, the Hospitality Association has released a beautiful new social media video under the catchy banner: come for the events, stay for the escape.

By choosing to visit, you are doing much more than just treating yourself to a relaxing break. The continuing popularity of UK staycations means that every time you check in, you are supporting the fantastic local businesses and hardworking hospitality teams that make our regional tourism industry so vibrant.

We invite you to take some time out, check in, and completely chill out with us. Start planning your perfect coastal getaway today. We cannot wait to welcome you!