As a ubiquitous material that enjoys enduring popularity, flock is literally part of the fabric of our social, cultural and economic history. Flockage: the flock phenomenon is a unique exhibition that aims to explore flock’s fascinating forms and functions. This unique exhibition will showcase flock’s use and status within design through a rich and colourful array of historical and contemporary examples and perspectives brought together for the first time.

The exhibition will present a lively consideration of the qualities of flock - how the feel and look of flock is used to maximise the appeal and use of objects; from kitsch ornaments to interior design. The exhibition will create a dynamic, colourful and sensory experience.

The exhibition will showcase a wide range of exhibits on loan from collections and companies. Exhibits from key design companies and manufacturers will include, as examples, the work of Cole and Son (Wallpaper) Ltd, The Ashley Wilde Group, English Eccentrics, Johnny Egg, Bonar Floors, Anglepoise, Thomas and Vines Limited and Qualplast Limited. The exhibition will present a fascinating array of cross-discipline flock examples and will showcase work from numerous international designers and companies.

Flockage will present flock work by key artists and designers including; Elaine Igoe, Research Student, RCA; Zoe Robertson, jeweller, Girli Concrete and Natasha Lewer - whose flocked ceramic sculptures are designed specifically for visitors with visual impairment to enjoy. Newly commissioned flock work will also be exhibited.

The exhibition involves The European Flock Association and brings together a host of companies and individuals that make and create items with flock. The venue for the exhibition is the prestigious and luxurious Russell-Cotes Art Gallery and Museum, Bournemouth - a truly sumptuous setting on the south coast of England.